50 Cent will be performing at a new fan event tied to the 2026 FIFA World Cup in New York on July 18. The event, called Beyond the Pitch, will also feature Diplo, offering a mix of hip-hop and dance music for soccer fans. The series will include performances in other U.S. host cities, with Nelly opening in Los Angeles, The Chainsmokers in Miami, and Gordo in Dallas. The 2026 FIFA World Cup kicks off on June 11 in Mexico City, with Team USA playing their first match against Paraguay on June 12 in Los Angeles.