Grammy-winning rapper and songwriter Cardi B has partnered with Delight Cosmeceutical Labs to launch her own beauty product line, Kulture Wave Beauty (KWB). The six-phase beauty line is designed to enhance the natural glow of all skin types and comprises a range of products from skincare to feminine hygiene. KWB is named after Cardi B’s children, Kulture and Wave.
Cardi B’s own struggles inspired Kulture Wave Beauty with skin breakouts, and the brand brings true scientific formulations to people with all skin types. Cardi B has teamed up with leading scientists and dermatologists to create a skincare product line that promotes glowing, radiant skin.
“I’m thrilled to be a part of Kulture Wave Beauty, and I believe it’s a game-changer in the beauty industry,” said Cardi B. “I want to show girls that they can achieve their dreams when they take action, and this is just the beginning.”